/ 01RetailCompleted

Atelier Noir

A flagship concept store

Atelier Noir
Plate I — Atelier NoirPhotograph · Marin Ellis
Location
New Delhi, India
Year
2024
Area
340 sqm
Client
Maison Bélier
/ 02The brief

Bélier's first freestanding New Delhi flagship required a space as confident as its collections. We designed a procession of five rooms — each with its own mood and material — that culminate in a private salon with a long, communal rosewood table.

Atelier Noir — view 2
Atelier Noir — view 3
/ 03The response

A concept store framed in deep emerald velvet and burnished brass, where retail becomes theatre.

The design centres on a quiet procession of rooms, each with its own material vocabulary — patinated brass and lime plaster in the entrance; deep emerald and oak in the library; calacatta viola marble and hand-loomed linen in the dining room. We worked closely with the client over eighteen months, and with a team of craftspeople drawn from our long-standing network of workshops.

Atelier Noir — view 4
Atelier Noir — view 5
/ 04Materials

The palette

Emerald
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Brass
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Ivory
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Selected materials

  • / 01Quilted emerald velvet
  • / 02Burnished brass fittings
  • / 03Verde Alpi marble
  • / 04Hand-forged iron
/ 05Credits
Lead Designer
Iris Halverson
/ 01
Visual Merchandising
Lou Perrin
/ 02